We worked with Seven Five Creative in London to help develop an own-able illustration style for Bounce Back, the world's first post-social drink.
Bounce Back is designed to reduce the effects of alcohol on the body. While it cannot be classified as a definitive 'hangover cure,' we were tasked to help develop a distinct brand illustration style to go with the identity that enables the marketing efforts to accurately communicate the product's actual purpose, avoiding any explicit claims of being a cure.
Seven Five Creative was responsible for the the brand development and the creators of the campaign work.
